Learn essential strategies for students and early career professionals looking to establish their professional brand. Crafting a distinct identity is crucial in today's competitive job market. From honing your elevator pitch to leveraging your academic accomplishments, we'll cover the fundamental elements of personal branding. Additionally, we'll delve into the increasingly vital role of social media platforms in shaping professional reputations, offering insights on how to navigate and optimize these channels effectively. Whether you're aiming for a career in academia or industry, this session will equip you with practical tools to kickstart your journey toward building a compelling professional presence.